Westie Imprint,
the official publication of the West Highland White Terrier Club of
America (WHWTCA), is mailed quarterly to WHWTCA club members, licensed Westie judges, and to the American Kennel Club (AKC) Library. Scroll down for deadlines.
First class mailing
is available for an additional $16.00 per year.
Individual issues
of Westie Imprint are available for $15.00 each, including first
class postage.
Individual Westie
Imprint subscriptions (4 issues/year) are available to non-club
members in the United States for $48.00, and are mailed first class.
Subscription rates outside of the United States vary by location (for
more information on specific rates, contact the address below).
A subscription form
may be downloaded by clicking
here.
For all downloadable
files on this page, if the file(s) do not download, then right-click the link with your mouse and select Save Target As from
the drop-down menu that will appear, and save the file to your hard
drive. You will require the program Adobe Acrobat Reader to open
the PDF file. You can download a free copy of Adobe Acrobat Reader here.
Westie Imprint
Editor in Chief |
Nancy A. Staab
Telephone: 304-550-9577
editor@westieclubamerica.com |
Responsible for the Imprint’s operations and policies. Delegates tasks to staff; cross-checks facts, spelling, grammar, writing style, design pages and photos; edits any content in question; ensures that final draft is complete and no area is left empty; handles reader complaints and take responsibility for resulting issues. |
Advertising Editor |
Dawn Martin
141 Tittle Road
Saylorsburg, PA 18353
Telephone: 570-992-7888
westie@ptd.net |
Receives all ad copy and reviews for completeness and errors. Works with the Editor to paginate each issue. Collects payments for ads. |
Subscription Manager |
Charles Trudeau
478 West Hill Road
Stamford, CT 05902
Tel: 203-325-0201
chtrudeau@gmail.com |
Manages non-members subscriptions, sale of individual copies (current and back copies), and replacement copies for members and non-members.
**Change of address notification for members must go to Kristine Tarrer, Recording Secretary **
|
Features Coordinator |
Lee Trudeau
Tel: 203-325-0201
ctrudeau@optonline.net |
In charge of Regional Club News and other features. Also solicits articles and newsworthy items for publication. |
Overseas Report Columnist |
Naomi Brown
ashgateus@comcast.net |
Responsible for quarterly columns providing coverage of Westie news and events outside of the United States |
| Articles and Event Reporting |
Susan Chapman
sbayers@aol.com |
Solicits articles of general interest and also articles concerning various Westie-related events. |
Members Change of Address |
Kristine Tarrer
Correspondingsecretary@westieclubamerica.com
|
IMPRINT ADVERTISING RULES (PDF Download for printing)
Ad Specifications (PDF Download for printing)
Formats
Digital ads can be accepted in the following formats (note that printed copies must still be mailed to the Advertising Editor):
Quark XPress, Illustrator, Freehand, Pagemaker, Photoshop, Tiff, Jpeg, Eps, Pdf and Microsoft Work for text only.
All supported files should be included – fonts, photos, clipart.
Fees
Full page: $85, includes one photo
Half page: $50, photo not included
Quarter page: $30, photo not included
Additional Photos: $15 each
Bleeds, screens, reverses: $10 each per page (see definitions below)
Please note that fees for additional photos, bleeds, screens and reverses also apply to camera ready ads.
Deadlines
Spring Issue:
Text deadline is January 15 (end of month if sent electronically)
Advertising deadline is February 5
Summer Issue:
Text deadline is April 15 (end of month if sent electronically)
Advertising deadline is May 5
Fall Issue:
Text deadline is July 15 (end of month if sent electronically)
Advertising deadline is August 5
Winter Issue:
Text deadline is October 15 (end of month if sent electronically)
Advertising deadline is November 5
Preferred Positions - National and Roving Specialties
For those issues so designated, the following positions will be considered as preferred positions and will be available to specific winners at the Club’s National and Roving specialty shows as follows:
| Best of Breed Winner: |
Front Cover and pages 2-3 |
| Best of Opposite Sex Winner: |
Back Cover |
| Best of Winners: |
Inside Front Cover (with option to take facing page) |
| Best in Puppy Sweepstakes: |
Inside Back Cover (with option to take facing page |
Preferred Positions – Annual Lottery
For those issues not reserved for the Club’s National and Roving specialty shows, the following positions will be considered as preferred positions and will be available to the winners of the annual lottery drawing:
- Front Cover with option of pages 4 & 5
- Inside Front Cover with option of facing page
- Back Cover
- Inside Back Cover with option of facing page
- Pages 2-3
Download the Westie
Imprint Lottery form in PDF (Acrobat) format by clicking
here.
Definitions
Bleed - when any image is supposed to print off the page (it can be a background color, usually black or gray screen, or a photograph, black & white or color. It could be a bar that runs off on one side. If the ink is to print to the edge of the paper in any portion of the ad then it will be a "bleed."
Reverse - any time text is lighter than the background it is usually a reverse. (This does not refer to the orientation of the image at all.) Usually the text is white on a black/gray background.
Screen - in this publication, screens are used mostly for background. Usually someone requests either a light or dark gray background and since the book is produced with black ink, the only way to get a gray background is to screen the black ink.
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